A collaboration with Dalia Husseini & Guilaine Elias.
Location | Beirut, Lebanon
This proposal was done for House of Today's call for designers to think about soap.
The current lockdown has placed every human being in a state of separation and constant yearning. Social distancing rules further emphasize the natural need for human touch and engagement.
Sending a message in a bottle becomes a contemporary allegorical mean to reach out.
Most people use soap in a recurring and absentminded manor every day. We believe embedding words in this product will transform the experience, as one will look forward to seeing the material dissolve and words slowly unfold. The waiting generated by this process also creates eagerness, and mimics the longing felt before receiving a loved one’s response.
Above all, it provokes a punctual emotional connection over the text being shared, and serves as a trigger to initiate a conversation.
The text we have chosen to integrate in our installation is an excerpt of a letter from Hemingway which illustrates this situation.
"I stay out all day and then come in and will be sure there will be letters or a letter. And maybe there will be. If there aren’t I’ll be a sad soab. But you know how you handle that of course? You last through until the next morning. I suppose I would better figure on there being nothing until tomorrow night and then it wont be so bad tonight."
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